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HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max ...
This summer, Max is rebranding back to HBO Max just after two years of switching over. During this time, while HBO and Max ...
The update comes after the company slightly altered the Max logo to mimic HBO's black-and-white aesthetic. The streaming ...
We’re not quite there yet, but it sure feels imminent.
As Max reverts to HBO Max, Interbrand’s Fura Jóhannesdóttir examines when and why it is wise for a brand to return to its ...