Publicis Groupe’s U.S. media arm has acquired performance-focused digital marketing agency Dysrupt, according to a press release shared with Marketing Dive. Financial terms of the transaction ...

Publicis Media U.S. has acquired Dysrupt, a performance-driven digital marketing agency focused on paid media, creative and measurement. No financial terms were disclosed. Impact Advertising ...

Publicis Media has a different game to play when it comes to women’s sports. The Publicis Groupe media-investment unit on Tuesday unveiled the launch of Women’s Sports Connect, a new offering ...

Numbers like that would also put Publicis back into the challenger position, which isn’t necessarily a bad development, Sadoun said. “Being in the challenger seats pushed us to be bold and disrupt our ...