NBC’s two opening-weekend NFL games averaged about 22.5 million viewers in the big data plus panel measurement (along with 4 ...

As Nielsen rolls out its updated ratings that crunch viewing data from millions of devices alongside its traditional sampling method, the company is also showcasing that data in a series of new ...

NEW YORK—Nielsen has launched newly redesigned weekly TV ranking reports powered by Big Data Plus Panel metrics and has launched two new ranking reports, including Live Sports Events and Total ...

As late night hosts and their parent companies field attacks from Donald Trump, late night ratings have held strong.

I'm not sure if Nielsen has ever aired a commercial before, but it just released a nifty "explainer video" vis a vis YouTube to promote the official rollout of its "Big Data + Panel" measurement ...

Or, how ‘Jimmy Kimmel Live!,’ a streaming NFL game and network evening newscasts joined the top 25 shows of the week. By Rick Porter Television Business Editor As Nielsen rolls out its updated ratings ...