CHIVAS REGAL AND GAURAV GUPTA UNITE TO REDEFINE LUXURY WITH A BOLD, BOUNDARY-PUSHING LIMITED EDITION DESIGN

Chivas Regal, the world-renowned luxury Scotch whisky, today announces a global partnership with visionary Indian couturier ...

Gaurav Gupta On Celebration, Creativity And Cultural Confidence

I explore the iconic Indian designer Gaurav Gupta’s global Chivas Regal Diwali collaboration and his acclaimed work - from ...
The Moodie Davitt Report

Chivas Regal and Gaurav Gupta join forces to tap the Diwali gifting market with channel exclusives

Launching exclusively at select global travel retail locations from October, the collaboration introduces two distinct limited-edition designs, Chivas Regal XV and Chivas Regal 12 Year Old, in time ...
Hypebeast

New Chivas Regal 18 Bottle Receives an Artistic Unveiling in the UAE

Earlier this month, Chivas announced the arrival of a new bottle for its iconic Chivas Regal 18 scotch whisky. Morphing the traditional rounded shape into a taller and slimline silhouette, its refined ...
Marketing Week

Why Chivas Regal is banking on ‘high risk’ innovation to take whisky to new drinkers

Innovation that is truly breaking new ground also carries risk. Brands often see great success in their category from line extensions or tweaks to existing products, but long-term growth requires ...