Add Yahoo as a preferred source to see more of our stories on Google. The most-liked ad of Super Bowl LX? As ranked by ad-tracking and analytics firm iSpot, the No. 1 spot was the NFL’s inspirational ...

Super Bowl LX is not only the NFL's biggest stage in 2026 — it's also a make-or-break broadcast for commercials, with the nation's top brands spending millions on 30- and 60-second ads aimed at ...

Just here for the commercials? Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space ...

Add Yahoo as a preferred source to see more of our stories on Google. Everything about the Super Bowl is spectacle, and the commercials are no exception. The massive price for a 30-second Super Bowl ...

Madison Avenue tapped the brakes on most somber Super Bowl commercials Sunday night, with many trying to do something Big Game ads haven’t always done — make people feel good. A dizzying array of ...

Before you know it, the breaks in the action will headline advertising's biggest stage on Super Bowl Sunday. With that, it's an early welcome to the 2026 USA TODAY Ad Meter ratings. To help kick ...

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...

A championship night for Seattle is turning into a party in the Pacific Northwest and for Seahawks fans across the country. Show your support for the Super Bowl champs with new gear. Here is a quick ...

Since 1989, USA TODAY Ad Meter panelists have helped move the conversation on the night's biggest Super Bowl commercials. The best, the worst, the surprising, side-splitting, and heartwarming, the ...