It took 11 years since Facebook acquired it for $19 billion, but Meta is finally bringing ads to WhatsApp, marking a major change for an app whose founders shunned advertising. Meta announced Monday ...
Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations for advertisers. The company announced the new offerings in a blog post ...
Meta is about to make your chats with its AI assistant part of its advertising machine, the company announced Wednesday. Beginning Dec. 16, conversations with Meta AI—the company’s chatbot embedded ...
The endgame for AI chatbots was always integration of targeted ads, but Meta plans to do more than make Meta AI just another arm of its internet-spanning data collection network. The plan is for the ...
To protect older users from scams, the company is adding new warnings that get triggered by suspicious activity.
Ultimately, the judge agreed, ruling that Meta—which Bits of Freedom said used “subtle design tricks” to steer users to feeds ...
Meta has unveiled a suite of generative AI and creator collaboration tools aimed at helping advertisers improve campaign performance and scale creative output across its platforms. The rollout extends ...
Meta Platforms expects strong growth in Q4 due to AI-driven ad demand, improved targeting, and robust macro trends.
July 30 (Reuters) - Meta Platforms (META.O), opens new tab is expected to report a 20% rise in quarterly revenue, helped by strong ad sales driven by the Olympics and elections in several countries, ...