People apparently can’t get enough of the Big Smasher burger, $6 margaritas and Triple Dipper combination platters at Chili’s. Brinker International, Chili’s parent company, reported a 14% jump in ...

These days most news about companies is a little gloomy, as cautious consumers clutch their wallets tight, especially when it comes to discretionary spending like eating out. One exception is Chili’s.

As casual dining faces major headwinds, Chili’s is tapping into a Texas boot maker’s fashion credibility, hoping viral marketing can help it find a new audience. By Yola Mzizi Think of Chili’s Grill & ...