As CFOs take lead roles in companywide AI strategies, they could help reshape the martech stack itself. McKinsey predicts AI ...
From identifying conversion behaviors to minimizing time spent on content creation, AI should be approached as a strategic ...
The event, themed \"Do The Impossible,\" is scheduled on October 30, 2025, at Taj Lands End, Mumbai. It aims to define new ...
The execs are helping solve problems like the death of third-party cookies and growth in e-commerce.
OMN Next Gen SEO & KI-Marketing Schweiz has strengthened its position as a provider of artificial intelligence-driven ...
Although companies invest considerably in marketing technology (martech), it is often under-utilized, and its impact is modest. The CMO Survey asked 292 senior marketers how they use the technology.
Expansion reinforces Marketer’s national growth strategy, connecting AI-powered marketing expertise with the epicenter of media, entertainment, ...
Private equity investor Advent International plans to acquire PatientPoint, a point-of-care healthcare marketing company, along with its nationwide network of 30,000 physicians' offices and 125,000 ...
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