The toothpaste aisle can be a confusing place, with a huge variety of claims touted on product labels. Companies tend to ...

A spokesperson for Crest, a Procter & Gamble ... To find out if your toothpaste contains SLS, check the ingredients on the ...

Here are a few common label claims and the ingredients meant to achieve those effects. This is the most basic function of toothpaste, and it is the main reason you will see fluoride in your ...