Winning at The Drum Awards for Advertising in the Immersive Experience category was Meta Quest for a campaign that used billboards to bring VR to life. Here is the award-winning case study.

The Miami Heat fall into the category of the NBA's most popular teams, meaning their fanbase stretches far outside the local ...

The VR headset has had its price slashed by £150 in the Black Friday 2024 sales, meaning you can now buy it for £469 instead ...

The Vive Focus Vision is a sleek premium standalone VR headset that can also deliver solid PC VR. But it’s also running aging ...

The former head of Meta's augmented reality glasses efforts announced on Monday she is joining OpenAI to lead robotics and ...

In Songbird, an upcoming VR karaoke game, players experience a world where music transforms landscape and brings characters to life. The game will feature 33 songs upon release, with monthly updates ...

Caitlin Kalinowski, previously the head of Meta’s augmented reality (AR) Glasses Hardware division, has joined OpenAI as the ...

Meta 's Orion AR glasses may still be in the prototype stage, but they've already managed to pull off something few other mixed reality headgear devices have been able to do. This is the first time in ...

Metro Awakening VR delivers some terrifying moments in its deep, thought-provoking story, but after a strong start, it ...

Caitlin Kalinowski started a new job as a member of an OpenAI team tasked with developing robotics and consumer hardware ...

It's a significant boost for users. While Meta may well be a bigger name in the world of VR, it's no secret that the arrival of the Apple Vision Pro has shaken things up somewhat. These changes ...

There’s nothing like a proper setting, and the environment in Metro Awakening is a monumental success primarily because it ...