Officials say the slogan aims to capture Purdue's land-grant mission as well as its athletic and academic achievements. "There are a lot of things behind it," Teri Lucie Thompson, ...

Purdue Fort Wayne unveils new logos for their athletics department, with some changes more significant than others.

I f Purdue basketball wanted to adopt a new motto, the slogan, "You rank 'em, we break 'em," might be appropriate. Maybe it doesn't rhyme, but it would be incredibly fitting for the Boilermakers ...

WEST LAFAYETTE, Ind. (AP) - Purdue University spent nearly $500,000 to develop and promote a marketing campaign that angered many students and alumni who thought the school was straying from ...

Maybe this is all revelatory at Harvard. In our part of the country, it’s not news. The slogan of the Whiteland (Indiana) High School Class of 1930 was “Grit Wins.” It could be a slogan at Purdue ...

It could be a slogan at Purdue every year. I’m tempted to call Roget’s Thesaurus and let them know the antonym of “snowflake” is “Boilermaker. ...

The top-seeded Houston Cougars were 10-0 in road games this season so facing Purdue in Indianapolis is nothing new. ... UH slogan carries Cougars in a Sweet 16 'road game' against Purdue in Indy.

To celebrate the 50th anniversary of Apollo 11, Purdue football players will wear a moon-inspired helmet and commemorative astronaut-themed patch during Saturday’s homecoming game against Maryland.

If Purdue basketball wanted to adopt a new motto, the slogan, "You rank 'em, we break 'em," might be appropriate. Maybe it doesn't rhyme, but it would be incredibly fitting for the Boilermakers ...