Spalding, the venerable sporting goods maker, pumped up basketball sales with the launch of its Infusion basketball in 2001. The new ball answered longstanding consumer complaints about balls that ...

The Spalding Infusion, the basketball that Kobe Bryant helped launch nearly two decades ago, is making a comeback for "Mamba Day." A limited number of basketballs, priced at $49.99, will be ...

LAS VEGAS, Jan. 20 --Pumped up by the success of its INFUSION line, Spalding Sports Worldwide and the WNBA today announced the Spalding WNBA Infusion basketball, featuring a built-in, dual action ...

Spalding's INFUSION product innovation, which is now in its third generation after being introduced in 2001, addresses a contrasting inflation issue – customization and consistency. With ...

NEVERFLAT comes five years since Spalding made headlines and pumped up sales with the INFUSION(R) basketball and its built-in pump. According to Ron Laliberty, Spalding's director of research and ...

Pump it up Last year, Spalding Sports Worldwide Inc., Chicopee, Mass., made headlines when it introduced the Infusion basketball with a built-in pump. The company is hoping to score another goal ...