NBC News unveiled a new marketing campaign on Monday that attempts to address low trust in news media, promoting the network as a place for “facts” “clarity” and “calm.” ...

For decades, banks have presented themselves as leaders in sustainability. Yet, their outsized digital carbon footprints tell ...

After nearly three decades on air, MSNBC is getting a new name as the network officially rebrands to MS NOW on November 15, ...

The campaign boosted trust in ALEXBANK and led to a 56% increase in account acquisition and a 65% growth in balances as of ...

Discover how AI is supercharging influencer marketing, key trends for investors, and top opportunities shaping the industry's ...

Google Ads helps businesses like Rocket Mortgage accurately measure campaign impact, distinguish paid from organic growth, ...

Advertising began with a simple principle: Reach the right people with the right message. Somewhere along the way, I see this ...

FairPrice Group (FPG) has launched 'FPG ADvantage', a new business unit positioned as Singapore’s largest omnichannel retail ...

Alongside the fragmentation of ad channels, the pharma ad space is receiving significant regulatory attention. The FDA has ...

Leaders from platforms discuss ways for brands to enable seamless integration and bridge the gap between advanced tooling and ...

Patrick Oppongm, Chris Gregory-Pasha and Mansour Salame join The Trade Desk as part of the advertising technology company's ...