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How Nike triumphed over Reebok and Adidas in 2003 for LeBron James' services: "They had nine pairs already built for him"
to talk to James and make him consider the brand. Nike decided to go a different route. Instead of showing the high school phenom caricatures of shoes and whatnot, they decided to let him see and ...
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"It's a lot easier to make Scottie Pippen and Horace Grant better" - Rookie LeBron James implied Michael Jordan had more help than him
I've got to make DeSagana Diop and Chris Mihm better," James said. What if MJ was in Bron's shoes? The early comparisons between Jordan and James eventually sparked numerous debates among fans ...