As the world’s biggest scotch brand Johnnie Walker leans heavily on inventive advertising, collaborations, and as their latest limited release Blue Label Ice Chalet shows, new blends to drive sales.

Johnnie Walker Princes Street is based at the former House of Fraser department store in Edinburgh. The Johnnie Walker Experience opened in September, 2021, after a four-year renovation of the ...

BBC Radio 2 veteran DJ Johnnie Walker is retiring from the broadcaster (PA Wire) Each week the programme asks guests to name their “rock god” – Walker picked Bruce Springsteen, saying he was ...

DJ Johnnie Walker has hosted his final episode of BBC Radio 2’s The Rock Show ahead of his retirement from radio after 58 years. Addressing his departure, Johnnie told listeners on Friday night ...

Leading a brand is like running a relay, marketers must take the baton from those who built it in the past and be prepared to pass it on to those in the future, says Johnnie Walker global brand ...

Johnnie Walker has signed off his final episode as the host of BBC Radio 2’s The Rock Show with a touching farewell message. The veteran presenter announced his plans to retire from radio after 58 ...

Radio DJ Johnnie Walker has signed off his final episode hosting BBC Radio 2’s The Rock Show by saying thanks to his producer. The veteran presenter, 79, announced earlier in the month that he was ...

BBC Radio 2 DJ Johnnie Walker blasted the 'age of celebrity' as he signed off his final show on the station. The veteran broadcaster recorded the final episode of his Sounds of the 70s ...

Johnnie Walker brought his incredible 58-year radio career to a close on Sunday, with a little help from his wife Tiggy and celebrity admirers including Rod Stewart. “The day has come I’ve always ...

Radio DJ Johnnie Walker has signed off his final episode hosting BBC Radio 2’s The Rock Show by saying thanks to his producer. The veteran presenter, 79, announced earlier in the month that he ...

When legendary DJ Johnnie Walker tunes out of his Radio 2 show for the last time on Sunday, it won’t be the first time he’s hung up his mic against his will. The 79-year-old broadcaster once ...