"Hey, we're Milliken Fishing! We're reeling in the biggest catches and chasing the next big bite. Follow us on Wild Encounters to see all the action!" ...

The Jackall DriftFry's built in lip sets it apart from other soft plastic ... bait is going to convince even the most cautious bass to bite. And it’s yet another unique take on how to make ...

Plan on hunting dragons? Don’t go into battle without the best snakehead lures, as chosen by Outdoor Life's fishing editor.

Because they are so effective, the humble bucktail jig is one of the most popular artificialbaits in the world.

making it an excellent choice for beginners. In the vast world of fishing tackle, the soft plastic stick bait, most famously known as the Yamamoto Senko, stands out as the ultimate champion.

Long before the days of injection molded plastic or soft bodied lures that are ... According to the package, the kit contained dyes to make your bait “bright orange, shiny blue, emerald green ...

An ice fishing fish finder allows you to target the most productive areas and even watch how fish respond to your lure ... on a plastic shuttle protected from the elements by a soft case with ...

So, now you might be wondering if there's really a big difference between the 51M or 52M series lure? I've personally have thrown both. The largest trout I ever landed ...

The electronics industry has been rapidly advancing over the past few decades, leading to the development of countless ...

But this time, the urban landscape is different: Modern homes are full of plastic, turning house fires into chemical-laced infernos that burn hotter, faster, and more toxic than their predecessors.